Meet enrollment goals: How well is your website equipped for helping your school? Optimize your site to increase engagement.
Graduate Program Marketing
Showcase your stories to connect with prospects considering your school and guide them along their personal journey.
Find ways to optimize your web presence so it’s attractive to search engines.
Use video to give prospects a window into the student experience.
Help your prospects understand how you’ll help them chart their career path.
By Anthony Campisi GPRS Graduate Program Marketing Graduate Program Recruitment Solutions
Keep an eye on the competition to ensure your school is positioned to attract the prospects you want.
Doing more with less As marketing and admissions professionals have adapted over the past few years, it has become evident…
Find unique ways to market your program including podcasts, video ads and social media.
Find ways to communicate the value that your specializations offer students beyond graduation.
It’s important to reflect on your prospects’ objectives so you can determine what to prioritize in your messaging.